Beauty products are among the top selling commodities available in the market today. High-esteemed companies such as Revlon, Max Factor, and Shiseido have built their excellent reputations through years of providing quality beauty products to their millions of consumers around the world.
Though these major companies basically have the same goals, their means of operation and the ingredients they use for production often vary. While some manufacturers use synthetic ingredients to produce their line of facial cosmetics, lotions, or perfumes, some opt to use natural materials only.
In addition to a long line of reputable cosmetic companies, American Beauty Products is one other manufacturer of a line of cosmetic products that pledge customer satisfaction. Here we discusstheir company background, their promise to customers, and the various products they sell.
Company Background
Solely distributed by the renowned retail outlet, Kohl 's, American beauty products is a subsidiary line of cosmetic goods manufactured by Estee Lauder. Their products, which include facial care, makeup, skin care, fragrances, and were introduced to the public in late 2004.
Their Promise To Customers
The number one concern of consumers when it comes to using beauty products is the possibility of allergic reactions. To make sure that their customers do not suffer from skin sensitivities that arise from the use of their products, some cosmetic manufacturers take advantage of animal testing. This is where beta products are used on animals to test if they causeallergic reactions, and when they do, the manufacturer would then adjust the formula to eliminate adverse reactions.
American beauty products take pride in pledging not to use animals for product testing. Instead, they ask for the help of volunteers to test the products themselves and evaluate if there are any adverse reactions or not.
Products
Their variety of cosmetic goods includes face powder, eye liner, eye shadow, lipstick, lip liner, concealer, facial and body creams, lotion, nail polish, and so many more.
Getting to Know American Beauty Products